Impactful Digital Strategies
that Drive Results
I help companies like yours rise above the competition with digital strategies rooted in data, backed by research, and implemented through compelling content. My portfolio represents the diversity of my projects across multiple platforms for major media, Fortune 500, and nonprofit clients. These selections exhibit a range of talent, including strategic concepting, research, user experience design, marketing strategy, and captivating storytelling.
I invite you to explore the ways that I create impactful, digital strategies that drive measurable results, and then get in touch to discuss how I can help you achieve your goals.
(Books, SME Articles, White Papers, Newsletters)
Sustainable Business – Seizing the Opportunity
White paper for Bloomberg’s annual corporate sustainability campaign driven by key stakeholder insights.
Sometimes the Rock Must Crumble: Ghostwriting Book
Ghostwrote self-help book with tips on navigating grief, trauma, and loss.
CGI Federal: Virtual Desktop Infrastructure (White Paper)
White paper for CGI Federal highlights latest IT solution offerings for remote teams.
Executive Coach: Insights Into Corporate Success (White Paper)
White paper ghostwriting and accompanying content strategy highlighting key takeaways.
(Videos, Polls, Photo Galleries, UX Design)
Save Money, Investing Tips, and Avoid Scams
UX website redesign showcased streamlined presentation with high-value assets upfront.
Uncovering addiction in America
Media-rich narrative for Washington Post’s Brand Studio driven by original, strategic reporting.
Jerusalem Attractions, Ancient and New
Multimedia slideshow showcasing original digital images on trending destination.
Land of the Hatfields and McCoys
Copywriting timed in support of the premiere of a major TV mini-series.
AARP Travel Wants to Hear From You
Content strategy that conceptualized interactive assets in support of major brand campaign.
How enterprises can face a fast-evolving data landscape
Copywriting for AT&T Business bolstered brand through impartial subject matter expertise.
Copywriting for Battelle across features, video scripts, infographics, and 360-animation.
Business & Brand Reporting
(Executive Profiles, Features, News)
The Art of Listening
Custom content on corporate counsel strategies for staying ahead in a tight labor market.
University of Phoenix: Alumni Matters Faculty Profile
High-profile alumni feature with professional insights relevant across industries and vocations.
Tech Change Drives New Legal Strategies
Major-media special report forecasts developments in data privacy regulations worldwide.
Rebuilding the American Dream
Executive profile highlights subject matter expertise in an industry rebounding from brink of collapse.
Consumer Content Strategy
(Travel, Health, Personal Finance)
Travel Channel: Unwind at Montana’s Hot Springs
Family travel tips to savor Big Sky Country’s balmy, soothing spritzes of hot spring fun.
82-Year-Old Proves You’re Never Too Old to Code
Original digital lifestyle content explores older job seekers upskilling for a digital age.
Hidden Dangers of Spring for Your Pet
Consumer safety tips for pet owners to keep man's best friend away from household dangers.
Best Places to Launch a Career — Even a Second One
Practical insights on top cities older job seekers should put on their radar to land their next gig.
What Your Ovarian Reserve Test Results Really Reveal
Consumer health content for women debunks common myths about little-understood medical issue.
North America’s Next Great Total Solar Eclipse
Travel-and-culture piece explores the next big solar event coming up for eclipse enthusiasts.
Study: High-Fat Diet Kills Your Taste Buds
Consumer health insights into the obesity epidemic, and how food choices trigger high-fat cravings.
The Washington Post: Guesthouses of Israel
Off-the-beaten-path travel tips and tour insights for finding one country’s warm and welcoming side.